You know that scene in America’s Sweethearts when John Cusack complains about Catherine Zeta-Jones taking her new beau to “their restaurant”? As if by doing that, she’s poisoned all the dinners he had with her there in the past. Have you’ve experienced that? Did you ever wonder why that is?

This is happening because we naturally build meaning around places and actions and when that meaning is strong, we develop something called place attachment.

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